My main role was to lead the creation and development of audiovisual and animation content, as well as being responsible for the redesign and optimization of the website. This project included the integration and automation of external platforms, such as CRMs and email marketing systems, to improve efficiency and streamline digital marketing processes.
I also collaborated on email marketing campaigns targeting clients and prospects, and organized webinars for the launch of new tools and products, boosting engagement and strengthening communication with our audience.
▪️ Increased website performance to 96% on PageSpeed Insights, improving the user browsing experience.
▪️ Optimized communication with clients by creating better
channels and significantly reducing response times.
This experience not only allowed me to strengthen my technical skills but also broaden my knowledge in the various sectors the company covered, helping me step out of my comfort zone and approach new challenges with a more expansive and strategic mindset.